Advertising - Specialty
Comcast Spotlight is an advertising sales company providing video solutions to local, regional and national businesses through television and digital advertising.
Comcast Spotlight provides local market coverage across multiple platforms (cable TV, satellite, telco, online, VOD) and can target customers geographically, demographically and by message to more efficiently and effectively reach specific audience segments.
To achieve our goal of being trusted media partners for our customers and to help their businesses grow, we focus on these key areas:
One-Stop Media Buying
Comcast Spotlight partners with other cable companies and television providers (like satellite and telephone companies) in many markets to form interconnects that make buying local advertising easier.
Advertisers can now reach most “pay TV” homes in a market with one-stop shopping and a standardized, consistent buying experience across multiple markets.
>>> Read more